Future of tourism planning – from internet to mobile
Google Trends has been used to examine the trends in various activities, from retail sales to unemployment rate. Recently, we used Google’s data to look at the trends for trip planning, travel websites, and travel apps.
As shown here, trip planning has been synonymous with travel websites. However, iPhone and travel apps are starting to catch up in recent years. In terms of travel apps, it would be interesting to see if their growing media presence can translate to general awareness.
This is why Knowhere has decided to help Meego to deliver real-time messages to tourists as they travel around the country. Travelling is all about mobility, and mobile devices are much more powerful when coupled with location-based technology. This is why the future of tourism information/booking is going to move from the internet to mobile to Knowhere. Contact us if you are interested to find out more about our research on applying location-based technology to the tourism industry.